If you're a Creative, we invite you to participate by incorporating INT-O Yellow into your next masterpiece (big or small ;)

Get INT-O Yellow!

For digital works match Pantone 108c.


Purchase a 1/2 pint for $16 + shipping (proceeds support and depression awareness)


Visit any retailer of Benjamin Moore paints and request Benjamin Moore #322


Generate Optimism!

Over 200+ creatives have contributed to the Optimism art movement. Click here to see!


Tag #intoyellow when sharing your Optimistic creations. 

Tag or mention us (@into_yellow) so we can share your work via our online galleries and show how you are positively impacting the world around you. 

Pay it Forward!

Gift a new can or pass along your leftover INT-O Yellow paint to another artist to help keep the movement going and spread more Optimism in the world!

Click here to purchase.


If you have any questions or want to learn more about how you can collaborate as an artist contact Uncle Riley.